Tag
Entries tagged product.
3 entries
Customers do not buy products, they hire them to make progress on a job that arises in a specific circumstance.
7 min
Mental modelThe customer lifecycle broken into five measurable stages, Acquisition, Activation, Retention, Referral, Revenue, so you fix the one leaking stage instead of chasing a flattering total.
7 min
ConceptThe point at which a product satisfies a strong market so well that demand pulls it out of the company faster than the company can supply it.
8 min